Корпоративная социальная ответственность как принцип ценностно ориентированного менеджмента
The author provides an overview of key tendencies in the corporate social responsibility (CSR) concept development, including Ukrainian experience. Definitions, development stages, and core structural elements of CSR are reviewed in the article from a perspective of value based management as to pr...
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| Datum: | 2006 |
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| 1. Verfasser: | |
| Format: | Artikel |
| Sprache: | Russian |
| Veröffentlicht: |
Iнститут соціології НАН України
2006
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| Schriftenreihe: | Социология: теория, методы, маркетинг |
| Online Zugang: | http://dspace.nbuv.gov.ua/handle/123456789/90310 |
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| Назва журналу: | Digital Library of Periodicals of National Academy of Sciences of Ukraine |
| Zitieren: | Корпоративная социальная ответственность как принцип ценностно ориентированного менеджмента / С. Буко // Социология: теория, методы, маркетинг. — 2006. — № 2. — С. 149–158. — Бібліогр.: 11 назв. — рос. |
Institution
Digital Library of Periodicals of National Academy of Sciences of Ukraine| Zusammenfassung: | The author provides an overview of key tendencies in the corporate social responsibility (CSR) concept development, including Ukrainian experience. Definitions,
development stages, and core structural elements of CSR are reviewed in the article
from a perspective of value based management as to profitable international
organizations. The author defines corporate social responsibility as a principle within
a new stage of contemporary management where humanistic values prevail over
pragmatic ones and lead to a new comprehension of business model in the world. |
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