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I. H. Cherdantseva
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I. H. Cherdantseva
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I. H. Cherdantseva
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1
Historical development of concepts of commercial marketing in Ukraine
by
I. H. Cherdantseva
,
Ya. Klypach
Published 2011
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2
Principles of Construction of Marketing Activity of Tourist Firms of the Region (by the Example of Enterprises of the Chernivtsi Region)
by
I. M. Budnikevych
,
I. H. Cherdantseva
Published 2009
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3
Segmentation in marketing of rural and urban areas as the basis for the positioning of territorial product
by
I. M. Budnikevych
,
I. H. Cherdantseva
Published 2016
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4
The approbation of methodology of detection of "exclusive" competitive positions of the city based on technology of market positioning
by
I. M. Budnikevych
,
I. H. Cherdantseva
Published 2014
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5
Innovative tools of marketing research in marketing commodity and communication policy of trade establishments
by
I. M. Budnikevych
,
I. H. Cherdantseva
,
I. A. Krupenna
Published 2020
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